Grand prize
$10,000
The video we wish we’d made. But couldn’t.
Make a Reel about the Hero Product Awards.
The Hero Product Awards is our $20,000 competition for the best apparel product online. Free to enter, 200+ brands in. Help more brands find it.
Make it any way you like, 5 to 60 seconds. Post it, tag us, and you’re in.
Grand prize
The video we wish we’d made. But couldn’t.
Wildest video
When creativity meets insanity.
Rising stars
5 videos we couldn’t stop watching.
A few of our own videos. The bar to beat.
Make a video about the Hero Product Awards.
A Reel, 5 to 60 seconds. Make it any way you like. Make an apparel brand want to enter.
Post it, tag us, send a collab request.
A Reel, not a story. Tag @xyberdreams in the Reel, not only in the caption, and send us a collab request. If we love it, we accept and it lands on our grid too. If we don’t, you’re still in. Don’t delete it.
Optional. Any of these makes your Reel stronger:
Need our logo? It’s in the kit. Anything else, DM us.
The Hero Product Awards is our $20,000 competition for the best apparel product online. Free to enter, three awards, 200+ brands in. It puts a spotlight on the best up-and-coming apparel brands, and your video is how more of them hear about it.
A Reel, 5 to 60 seconds. Longer is allowed, not expected. A great 10 seconds beats a slow minute.
No. We started this with AI videos and got called AI slop, so we opened it to everyone: camera, editing, animation, hand-drawn, whatever you use. We judge the video, not the tool.
No. We don’t care about the tool, only the output. The best video wins the prizes.
How much we like it, how creative it is, and how well it sells the awards. No rubric and no scoring sheet. The XyberDreams team watches every video that tags us and picks. Our Instagram is the base standard: we expect your video to be better than what is on it, in whatever style you choose.
If it fits our grid, yes, with your name on it, often before winners are picked. Not being reposted is a taste call, not a rejection: every video that tags us is judged, and a video can win without ever being reposted.
Entries close January 5. Winners are announced January 12 on our Instagram. We DM each winner for their PayPal.
Not individually, so don’t send us your portfolio in our DMs. The video you make is the portfolio. Post it and tag us and we will see it.
Questions? DM us on Instagram or email us.